Conversion rate optimization
More traffic is not always the answer. Conversion rate optimization turns more of the visitors you already have into leads and customers — which makes every other marketing channel more profitable.
We study how people actually use your website, find where and why they drop off, and run structured experiments to remove friction. Small improvements in conversion rate multiply the return on all of your ad spend.
Who it's for
Businesses with steady traffic that isn't converting as well as it should: online stores with high cart abandonment, service companies whose landing pages don't generate enough enquiries, and SaaS products that want more sign-ups and trials.
What's included
- Analytics and funnel audit to find the biggest leaks
- Heatmaps, scroll maps and session recordings
- User experience review of key pages and checkout
- Landing page design and copy recommendations
- A/B and multivariate testing
- Form and checkout optimization
- Page speed and mobile experience improvements
- Test reports with clear results and next steps
How we work
- Research. We combine analytics, recordings and user feedback to understand behavior
- Hypotheses. We list and prioritize improvement ideas by expected impact and effort
- Test. We run controlled experiments so decisions are based on data, not opinions
- Roll out. Winning changes go live and the next round of tests begins
What results to expect
The first wins often come from fixing obvious friction: slow pages, confusing forms and missing trust signals. From there, structured testing delivers steady, compounding gains.
Every test is documented, so you build a library of insights about your customers that keeps paying off long after the experiment ends.
Frequently asked questions
How much traffic do I need for A/B testing?
Testing works best with a few thousand monthly visitors to the page being tested. With less traffic, we focus on research-led improvements instead.
Will testing slow down my website?
No. We use lightweight tools and test only what matters.
Do you also design the new pages?
Yes. We provide designs and copy, and can implement changes directly in Shopify.
Ready to grow?
Every engagement starts with a free audit of where you are today. You'll get clear, prioritized recommendations — whether or not you decide to work with us. Request your free audit or compare our plans.
A simple, proven process
Audit
We analyze your current performance, competitors and opportunities.
Strategy
You get a clear plan with goals, channels, budget and timeline.
Launch
We build and launch campaigns, tracking and creative.
Optimize
Weekly optimization and monthly reporting against your goals.
Ready to grow your revenue?
From one month to five years — the longer the plan, the lower your monthly cost. Pick the plan that fits where your business is today.
The easiest way to start growing with UpGo Digital — ideal for testing us or a short campaign.
- Marketing audit & quick-win plan
- Monthly SEO optimization
- PPC campaign setup & management
- Weekly social media posts
- Monthly performance report
- Email support
Six months of steady growth with a full strategy and monthly optimization.
- Everything in the 1-Month Package
- Full audit & customized strategy plan
- Monthly email marketing
- Monthly conversion rate optimization
- Monthly performance reports
- 6 hrs consultation
A full year of growth — our best value for most businesses.
- Everything in the 6-Months Package
- 12 hrs consultation
- Quarterly strategy reviews
- Bi-weekly email campaigns
- Priority support
Two years of long-term growth with a dedicated expert on your account.
- Everything in the 12-Months Package
- Dedicated account manager
- Daily social media management
- Monthly strategy calls
- Priority support
Our ultimate long-term partnership: five years of growth at the lowest monthly cost.
- Everything in the 24-Months Package
- Annual strategy workshop
- Dedicated account manager
- Lowest price per month
- VIP priority support
All prices in USD. Need something custom? Contact us for a tailored proposal.