Google Shopping
Google Shopping ads show your products — with image, price and store name — right when shoppers search for them. For e-commerce brands, they are often the most profitable advertising channel available.
We set up and optimize your Merchant Center and product feed, then manage Shopping and Performance Max campaigns around your margins so you grow sales profitably, not just traffic.
Who it's for
Online stores of every size, especially Shopify merchants with a catalog of products that people search for by name, brand or category.
What's included
- Google Merchant Center setup and troubleshooting
- Product feed optimization: titles, descriptions, attributes and images
- Fixing disapproved products and policy issues
- Standard Shopping and Performance Max campaigns
- Bidding and budget strategy by product margin
- Product segmentation: best-sellers, new arrivals and clearance
- Competitor price monitoring
- Weekly optimization and monthly revenue and ROAS reporting
How we work
- Audit. We review your feed, account and product-level profitability
- Feed. We optimize product data so Google shows the right products for the right searches
- Campaigns. We structure campaigns so budget goes to the products that make you money
- Scale. We expand winners, cut losers and test new product groups
What results to expect
Feed improvements alone often increase impressions and click-through rates. With a profit-focused campaign structure, you can scale spend with confidence because you know which products are driving returns.
You'll receive clear product-level reporting, so you know exactly which items are profitable to advertise.
Frequently asked questions
Do I need a Merchant Center account?
Yes — and if you don't have one, we'll set it up and connect it to your Shopify store.
What's the difference between Shopping and Performance Max?
Performance Max uses Google's automation across all its channels. We use both, depending on your catalog and goals.
Can you fix disapproved products?
Yes. Feed and policy troubleshooting is included.
Ready to grow?
Every engagement starts with a free audit of where you are today. You'll get clear, prioritized recommendations — whether or not you decide to work with us. Request your free audit or compare our plans.
A simple, proven process
Audit
We analyze your current performance, competitors and opportunities.
Strategy
You get a clear plan with goals, channels, budget and timeline.
Launch
We build and launch campaigns, tracking and creative.
Optimize
Weekly optimization and monthly reporting against your goals.
Ready to grow your revenue?
From one month to five years — the longer the plan, the lower your monthly cost. Pick the plan that fits where your business is today.
The easiest way to start growing with UpGo Digital — ideal for testing us or a short campaign.
- Marketing audit & quick-win plan
- Monthly SEO optimization
- PPC campaign setup & management
- Weekly social media posts
- Monthly performance report
- Email support
Six months of steady growth with a full strategy and monthly optimization.
- Everything in the 1-Month Package
- Full audit & customized strategy plan
- Monthly email marketing
- Monthly conversion rate optimization
- Monthly performance reports
- 6 hrs consultation
A full year of growth — our best value for most businesses.
- Everything in the 6-Months Package
- 12 hrs consultation
- Quarterly strategy reviews
- Bi-weekly email campaigns
- Priority support
Two years of long-term growth with a dedicated expert on your account.
- Everything in the 12-Months Package
- Dedicated account manager
- Daily social media management
- Monthly strategy calls
- Priority support
Our ultimate long-term partnership: five years of growth at the lowest monthly cost.
- Everything in the 24-Months Package
- Annual strategy workshop
- Dedicated account manager
- Lowest price per month
- VIP priority support
All prices in USD. Need something custom? Contact us for a tailored proposal.